Businesses of every size rely on digital marketing tools for their survival. So, if you own a startup, choosing a solid tech stack will make all the difference when it comes to your business growth. Also, having an effective set of digital tools in place means you are not wasting your valuable time on tedious business tasks.
Big companies also leverage digital tools for their operations. Take Spectrum for instance. By using digital and analytical tools, the ISP can gauge how well their marketing strategies are doing. Spectrum net billing can roll out billing notifications every month to the customers without any human involvement. Furthermore, using various digital tools, they can ensure effective social media and email marketing to reach their potential clients.
Here is a list of digital tools to get your hands on for your marketing must-dos!
Email marketing can work wonders for your business. And MailChimp is one of the top email marketing tools in the digital marketing ecosystem. You can use the free and paid versions according to your convenience. The paid version offers prices according to the demands and size of your business.
This tool allows you to automate sending emails to your current and potential customers, at the most suitable time. Also, it shows detailed analytics for you to improve your marketing initiatives. This useful tool also allows marketers to create emails using personalized fonts, images, gifs, and so on. Furthermore, it also allows users to develop A/B testing for their marketing campaigns.
Another effective email marketing tool! Flodesk is a highly useful platform that helps startups, creative entrepreneurs, and small businesses create and design emails. You get to work on an intuitive and efficient drag-and-drop email builder. It also comes with a comprehensive range of templates, which allow you to customize emails swiftly and effortlessly.
This tool offers workflows allowing users to automate lead magnet delivery and grow their list successfully. You can create design collages, custom graphics, and so much more. So, by using this tool you can ensure higher engagement, a better experience for your users, and enhanced conversion.
If you want to reap the benefits of online marketing, social media marketing is as important as email marketing. For your digital marketing efforts, social media has promising potential. With the right tool and direction, you can make a huge difference.
Nanigans is a multichannel marketing platform focusing primarily on Facebook marketing. Primarily, it remarkets your products/services on Facebook. But you can also use its dynamic features to focus your marketing efforts on other social media platforms such as Instagram and Twitter. This tool allows you to have a deeper insight into customer behaviors by giving you precise data from these social media platforms.
Another social media marketing tool to ensure the best performance on your social media posts. Using Buffer, you can set up your social media posts beforehand. It also allows you to publish your customized posts with ease. You can craft your marketing campaigns effortlessly using Buffer’s embedded image editor.
Furthermore, this tool makes planning, developing, and collaborating on your marketing content easy. Buffer is an all-rounder and allows you to draft your posts for all major social media networks such as Facebook, Instagram, LinkedIn, Pinterest, and Twitter.
Leveraging video content for your startup’s marketing is a great idea. Video content, if creatively made, can be highly engaging. You can manage to get great results by creating video content for your brand’s marketing. However, managing and creating video content can be tricky.
That’s where Biteable comes into the picture. This handy tool allows you to create informative and entertaining brief videos. You get to provide your customers with the infotainment that they need in the form of video snippets
Using this intuitive platform, you also get to use music, templates, footage, and other things which perform well online. Even if you are not much tech-savvy, you can still use this user-friendly tool.
Content is everything when it comes to your online marketing efforts. Incorporating relevant images into your social media posts and emails can enhance engagement strikingly. Designing pictures is not easy for marketers. So, tools like Landscape come in handy when you need to create appropriate and effective images for your content.
This resizing tool works effectively for social media and blogs to add images in the perfect size. Therefore, use Landscape to tweak the size of the images and impress your audience!